Hotel website redesign: a new look, your Google rankings kept
No need to start from scratch. The new site builds on your current content, old URLs are redirected, and booking keeps working throughout the switch.
BeforeAfter Sound familiar?
Five signs it is time to renew your hotel website
What stays, what changes
What works stays. What is outdated gets replaced.
Stays
- Your domain and business email
- Your booking engine, with its current settings
- The best of your texts and photos
- The Google rankings you have built so far
New
- Modern, mobile-first design with your own photos
- Booking bar at the top of the homepage
- Fast, secure, maintained technology
- An editor to update offers yourself
Google rankings
Every old URL leads to the right place
We map your old page URLs one by one and redirect each to the matching new page (with a 301 redirect). That way Google and old links from other sites lead to the right place, and what you have built so far is preserved as fully as possible.
After the switch we monitor search data, and if anything drops, we fix it.
Illustrative example; the real list is built from your site.
How the switch works
Four steps, with booking working throughout
Review
We go through your current site: content, old URLs, booking engine, domain and email.
Free concept
A clickable version of the new homepage, made from your own texts and photos.
within 2 working daysBuild on a test address
The whole site, with languages and booking engine. You can see our progress at any time.
approx. 3–6 weeksGo-live
At a low-traffic time, together with the redirects. Afterwards we monitor search data.
Frequently asked questions
Redesign in brief
Can we keep our current texts?
Yes. The concept is built from your current texts and photos, and where it helps, we suggest a version rewritten from the guest's point of view.
How long does the redesign take?
The concept is ready within 2 working days; the new site typically takes 3–6 weeks, depending on the number of languages and subpages.
Do we need to do anything in the meantime?
Very little: approve the concept, review the site on the test address, and provide access (domain, booking engine). We handle everything else.
Do you guarantee Google rankings?
Nobody can guarantee rankings. What we commit to: redirecting old URLs one by one, keeping the content, and monitoring after the switch so we can fix anything that drops.
See what your redesigned website would look like
Send us your website address or the name of your property, and within 2 working days we will build a clickable concept of your new homepage. Free, with no obligation.